July 12, 2024
English Technology

DidaTravel’s global summer hotel bookings nearly double pre-pandemic levels

DidaTravel announces hotel bookings that exceed pre-pandemic 2019 volumes by 93% this summer season

The technology-driven global travel distribution company reveals that its global hotel bookings for the summer season (June 1 to August 31) have already surpassed 2019 levels with an impressive 93% increase compared to with the same period of 2019.

This increase in bookings signals the expansion and growth of Dida globally, as well as the strong recovery of the hospitality sector in general, including most recently the APAC region.

Summer bookings reach new heights

If we look at the reservations made for the August period through the DidaTravel platform, they have shot up 214% year-on-year, indicating a strong rebound in travel demand.

For their part, hotel reservations in European destinations have experienced a notable year-on-year increase of 123% for the arrival period of June, July and August. While hotel reservations for the same period in destinations in APAC, the Middle East and Africa, and America have registered growth rates of 68%, 65% and 16% respectively, contributing to the global recovery.

Increases the average daily rate of accommodation (ADR)

As a global average, the ADR has increased by 35% year-on-year in the period, exceeding 2019 levels by 7%.

However, APAC and the Americas are just below 2019 levels, with ADR increases of 55% and 14% year-on-year respectively.

However, Europe and the Middle East & Africa have surpassed 2019 levels, with year-on-year ADR increases of 29% and 23% respectively, demonstrating a strong recovery in these regions.

Extension of the advance booking period

With the easing of APAC travel restrictions, travelers are showing greater confidence in booking hotels further in advance – increasing to an average of 23 days from just 10 during the same period last year, and even exceeding the average of 21 days of 2019.

However, in other markets, while the reserve window has increased significantly, it is still not back to 2019 levels. For example, Europe has 31 days, up from 24 last year, but down from 41 days. 2019. Meanwhile, the Americas has just 19 days, up from 12 last year, but well below 37 days in 2019. Finally, the Middle East and Africa stands at 12 days, up from 8 from last year, but also below the 18-day level of 2019.

Rikin Wu, CEO of DidaTravel, commented, “As the summer season progresses, the hospitality industry in APAC and around the world has experienced a remarkable recovery. We are delighted to witness such incredible growth figures, even when compared to with those before the pandemic. This demonstrates the success of Dida’s international expansion strategy, as well as the widespread rebound in short-haul and intercontinental travel this summer.”

“With traveler confidence rising and travel restrictions easing in APAC, we expect the positive trend in hotel bookings to continue.”

*All figures quoted in this press release are based on DidaTravel accommodation booking data for bookings made for the 2023 summer season in June, July and August.

Source: DidaTravel

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